Time and time again we get emails from PR hopefuls asking if we know of a certain PR company and if they are a good, legitimate company to work for. Beyond the typical big agencies, there are a ton of boutique firms across the country that are just as great to work for. Before you accept any job offer, especially if you’re coming from abroad, make sure you look into the company as much as you can. If you have any doubt about the legitimacy of the company, here are a few ways to dig deeper…
- Look on LinkedIn. Look at former employees who have worked for the company. See what their past/current experience is.
- Dig on the company website. Look at their list of clients and past work. Check the contact information.
- Google. We’ve said this a million times but Google is your best friend. PR girls are meant to be detectives. See what information you can find on the company. Google some of the agencies client work.
- Check GlassDoor.com. A great website that gives honest reviews from former employees of the company.
- Base it on your correspondence. If your conversations with the company haven’t been professional or positive, it’s a red flag.
- Ask around. This can be hard for people in different cities/countries, but ask some friends in the industry. Maybe they know someone that has worked with the company.
- Go with your gut. If something feels off, then move onto the next opportunity.
What are some other ways to look into a company?