One of the (many) perks of being a PR girl is having the opportunity to attend some fabulous fashion events. Of course, it doesn’t come with out some hard work. A client of mine was working the Richard Chai Spring 2013 show, so I had the opportunity to see first hand how backstage of New York Fashion Week goes down. The answer – a lot of late models, a lot of coffee, and a HECK of a lot of talent. Though running around backstage and running errands to be sure everyone has everything they need seems beyond insane at the time, it is all worth it when the show perfectly comes together for those 10 minutes of beauty.
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