One of the most frequently emailed questions we receive is from out-of-towners looking for a PR job in a city. Whether you’re coming from a different state or even a different country, the New York City PR job market can seem extremely large so where do you even start?
Depending on your experience, my advice would be to start from the bottom. Even though you have several PR internships under your belt, more than likely you are going to have to start in New York City with another internship despite your age or the fact that you already graduated. Internships are the one way to break into the industry and meet people with no strings attached. Just as you wouldn’t want to settle for a firm you are unsure of, a firm isn’t going to want to settle for an employee they aren’t sure of.
Next you need to make sure you start researching and taping all the contacts (if any) you have in New York City. Don’t be afraid to message that girl in your PR class from freshman year that recently moved to New York as well. She may know of a job opening. Research every PR firm’s website with the speciality you are interested in (be it consumer, healthcare, digital, entertainment, etc).
Make sure you use job search engines to help you along the way. Just remember, you are only as good as the knowledge you have of the PR world so familiarize yourself with as many agencies as you can. If you are submitting your resume but aren’t receiving any responses, request an informational interview.
As much as we would like to tell you it’s a piece of cake, securing a PR job in the city, especially when you are from out-of-town, can be extremely difficult. However, these are a few steps you can take to make the process easier.
How did you break into the NYC job market? If you haven’t, what questions do you have? Don’t forget to check out our Guide for more information.